News, views and opinions from the pound
Visual identity created for global Marine consultancy
Our U.K. sister business has recently completed a striking brand and visual corporate identity for a global marine consultancy, London Offshore Consultants.
How to write a proper creative brief
Whether you’re a client writing a brief for an agency or an agency Account Director writing for your colleagues, the brief has moved from a “nice-to-have” firmly into the realms of the “must-have.”
In search of authenticity – what “craft” design says about the current human condition
There has been a design movement brewing for the last few years. It has become very hard to ignore the growth in “craft” design.
A UK nationwide campaign for Denmark’s Dong Energy
DONG Energy UK commissioned Firedog Creative in London to produce a nationwide campaign to promote offshore wind power and inform public opinion.
Integrated Annual Report created for Sygnia
We have created a sixty page Integrated Annual Report (IAR) for keystone Cape Town client, Sygnia.
Why pitching creative is bad for business
Calling yourself a “Creative” agency is like labelling yourself “Fun.” There is a playfulness about the word; it seems to bounce free from corporate processes and paperwork. Don’t be deceived though: a creative agency is still a serious business.